Choose dedicated vs shared IP

Decide IP allocation based on volume, isolation needs, and operational readiness.

Difficulty:
Intermediate
Prerequisites:
Traffic forecast, Warm-up capacity
Last updated:
2026-07-15
Author:
empire

Steps

  1. Assess volumeConfirm whether dedicated IP volume justifies independent reputation.
  2. Assess riskEvaluate neighbor risk on shared pools versus warm-up burden on dedicated.
  3. Decide and planSelect allocation and document warm-up or migration steps.

Expected outcome: IP strategy matched to volume and isolation needs.