Burned IP
A sending IP is blocked or junked broadly and cannot be restored through normal recovery.
- Reading time:
- 5 min
- Difficulty:
- Expert
- Estimated duration:
- 5 min
- Prerequisites:
- None
- Last updated:
- 2026-07-15
- Author:
- empire
Related Concepts
Related Problems
- Burned domainA domain identity is so damaged that continued sending from it is no longer viable.
- Inconsistent sendingErratic gaps and bursts prevent providers from learning a stable traffic pattern.
- Reputation collapseTrust evaporates during or right after a ramp due to poor outcomes at higher volume.
- Volume spikeA sudden day-over-day traffic jump that looks unlike natural growth.
- Warmup interruptedA ramp is paused or broken mid-course, cooling progress and forcing a restart.
- Warmup too aggressiveVolume steps rise faster than providers can build trust.
- Warmup too slowVolume stays too low for too long, preventing useful reputation accumulation.